The nation’s third largest ISP, Charter Communications, announced they will start tracking their customers’ web surfing in order to create targeted advertising. That means the ISP will have a complete record of a customers entire web history, a prospect that has drawn considerable criticism and the interest of Congress.
This idea isn’t a new one as ISPs have been experimenting with this sort of technology for years. Last year, the Canadian ISP Rogers started injecting their own ads over top of webpages like Google.
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